Position Summary:
We are seeking a skilled and detail-oriented Email Marketing Specialist to join our Digital Sales marketing team to create best-in-class email marketing initiatives.
Key functions include creating and coding email creatives and templates, creating and optimizing customer journeys that drive conversions, contact management, and working with our email vendors.
This is a great opportunity for someone who thrives in a dynamic, fast-paced, and fun environment.
Essential Functions:
• Working knowledge of building an email marketing campaign and familiarity with email marketing best practices
• Collaborate with the marketing team to develop and execute impactful email marketing campaigns and journeys
• Code emails using HTML and Salesforce coding language
• Assist in the production of email marketing initiatives
• Ability to work with marketing software tools
• Respond to situations as they arise with minimal supervision
• Analyze problems skillfully and use logic to reach sound solutions
• Work with our email vendors on technical support updates and issues
Required Knowledge, Skills, Abilities, and Experience
• Proficient HTML skills
• Basic understanding of cross-browser compatibility issues, including mobile
• Proficient with MS Office applications (Word, Excel, Outlook)
• Ability to effectively communicate with all levels of staff and management
• Productive in an independent or team work environment
• Organized, detail-oriented, and able to meet tight deadlines
Additional Skills a Plus:
• Basic design skills
• Knowledge of CAN-SPAM Compliance
• Experience in a B2C or retail marketing environment
• Experience with customer audiences and segmentation
• Knowledge of email list hygiene best practices
Core Competencies: Problem Solving and Decision Making, Learning Agility, Initiative, High Standards, Organizing and Planning, Functional/Technical Expertise, Integrity, Results Orientation, Drive, Communicativeness
Physical Demands: Ability to remain in a stationary position 90% of the work time with extensive computer use.
Occasionally move about inside the department and within the main building of the company, with or without reasonable accommodation.
Work Environment: This position is onsite in a normal office environment, temperature controlled.
Fire Mountain Gems and Beads is a drug-free workplace and is an Equal Opportunity/Access/Affirmative Action/Pro Disabled & Veteran Employer.
We are committed to the full inclusion of all qualified individuals.
In keeping with our commitment, we will take steps to assure that people with disabilities are provided reasonable accommodations, Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or receive all other benefits and privileges of employment, please contact Human Resources at 541-956-8233.
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